Distri 2.0

Werk wat Distri voor andere klanten deed

Wizard Research has been working with us since this year and is live with a mask for dry eyes on the 5 top-selling marketplaces in Europe. Thanks to the overarching brand register, we have managed to implement content and campaigns in Europe even without a trademark registration.

30 days

for the content’s creation at PAN-U level

20 days

for the brand registry Extension (from US)

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Nutraboost is our first brand to switch from Amazon's direct offering to us. As they had already set up their own seller account with a program linked to Amazon, the first barriers were already put in our way when it came to uploading content and listing. We support Nutraboost from A to Z through our seller account. The deciding factor for the decision to work with us was our all-around support with Amazon itself and the VAT service.

Since eCommerce has already been the fastest-growing channel in the supplement industry during the past decade and since last year supplement sales saw a 54% year-over-year growth on Amazon, it was key for our partner to take advantage of the great opportunity of selling on Amazon. Marketplace Distri is proud to be part of Lactosolution’s mission since May 2022. Through our cooperation, we worked to optimise the product pages for their products and develop marketing strategies on Amazon.

When Lamel, which was already a well-known brand on Amazon US, decided to increase its customer pool and brand awareness even further by expanding in the new and fast-growing Amazon's European marketplaces. They needed active VATs in all the European marketplaces to start selling quickly, moreover, having a big catalog with a huge product variety, they also needed someone that could take care of shipments and labeling activities. In May 2022, they got in touch with AIaaS which perfectly suited their needs through their multiple solutions and so the collaboration began.

By developing the BISS category, Amazon made a conscious choice not only to participate in the success of the highest growing market in Europe but to become a leader in it. The professional brands that enrol their products on Amazon can take the opportunity to expand to a marketplace where competition is relatively low, but to succeed they still need to make the right choices at the right time, using the correct data to inform such decisions.

Brands that have not only a solid distribution but also a renowned name offline, may find expanding to Amazon as a waste of time. On the contrary, they should consider approaching the platform as the last step to establish their brand’s reputation while keeping it under control. Leaving this huge portion of the market to third-party suppliers can have the wrong effect on the overall perception of the brand, and it could end up affecting offline activities too.

When a brand is already well established on a European level, especially with their offline distribution, it can be challenging for them to shift to the complex structure of Amazon, especially for its heavy competition on product level. Especially with more technical products, where the supplier’s distribution is used to higher volumes, this can cause some fluctuations in sales when 3P sellers decide to offer the same products in low, more consumer-friendly quantities

Many manufacturers have a distributor strategy, meaning that they solely work with local distributors to reach the end user. Since Amazon is a retailer and BP has already many other sellers active on the platform, within our Distri model we act as a distributor. What separates us from the others is that we have a complete inhouse marketing team that develops the brand on Amazon. In this way BP can control the quality and brand experience, while all other sellers benefit.

Leer Distri beter kennen

Zijn er kosten verbonden aan het werken met Marktplaats Distri

De exclusiviteit van Amazon Europe brengt geen leverancierskosten met zich mee: wij investeren een deel van onze marge terug in de ontwikkeling van het merk op het platform. Zonder exclusiviteit, vanwege concurrentie in de markt (andere distributeurs), zullen wij onze marketing tegen kostprijs plus model in rekening brengen

Is ons Distri model voor iedereen

Nee, dit is specifiek voor merken in de professionele sector. Het is ook geschikt als uw merk zowel in de professionele als in de consumentenmarkt verkoopt.

Hoe werken de facturering en de verzending?

Als distributeur kopen we massaal in en betalen we wat u verzonden heeft, zoals een traditionele distributeur.Ons magazijn en financiële hoofdkantoor bevinden zich in Nederland

Wat is de verantwoordelijkheid van de leverancier/fabrikant?

Geef ons de catalogus, prijslijst en inzicht in de orderverwerking. Wij zijn verantwoordelijk voor de volledige operatie.Maandelijks of per kwartaal plannen we vergaderingen om eerdere resultaten, nieuwe groeistrategiën, en potentiële operationele problemen te bespreken

Werkt u met groothandelaren/andere distributeurs?

Ja, maar dit wordt per geval beslist. Neem contact met ons op om te kijken wat bij u past

Waarom zou ik met Marktplaats Distri werken in plaats van rechtstreeks met een platform?

Vanuit operationeel en contractueel oogpunt is Distri niet te vergelijken met een traditioneel platform.Door met ons samen te werken heeft u het voordeel van de 'first-mover' en heeft u de grootste kans op succes.

Wie zijn de grootste stakeholders?

Wij werken voornamelijk met export-/verkoopmedewerkers en/of de marketingafdeling.

Breng uw merk naar Amazon Europe

De kans

Nieuw klantenprofiel

B2B E-commerce

Amazon Business

Alessandro Rogora

Discover Distri 2.0 approach to grow the largest Ecommerce channel in Europe

Pakketten

Distri

Distri 2.0

Enterprise

Ontwerpen van productpagina's

Magazijn

Voorraadbeheer

Logistiek

Merkenregister

Regelgevingen

Amazon account management

Pan-Europese lancering

Optimalisatie van productpagina's (SEO, vertalingen)

Marketing campagnes (AMS)

Review beheer

Klantenservice

Reportage

Persoonlijke account/projectmanager

Marktplaats Distri Academy

Opleiding van personeel ter plaatse

Advies over softwareoplossingen

10%-30%

4000

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